Advertise with HOO
The greatest decision an advertiser can make is to choose the right consumer. HOO KNOWS® Community Digests builds target marketing benefit right into HOO's marketing mix by appealing to a specific and profitable niche of consumers. HOO drives your marketing message right into the hands of your best customer profile.
Family & Kids
She's the leader of the pack, the Mom, an active parent and businesswoman who controls 85% of all spending. She may not have the biggest "company" on the block nor the biggest budget, but What's in her wallet? matters. She is the household chief purchasing officer.
She's actively looking for ways to spend quality time as a family, willing to spend more on her kids and has the disposable income to do so.
She doesn't take her tasks lightlyâ?? there are loved ones depending on her choices. She researches diligently, taking a holistic view of the researching/ shopping experience in seeking products and services that will serve her well.
HOO's showcasing smart choices for smart families with awesome products and services in HOO KNOWS® Family & Kids.
Biz2Biz Marketplace
Decision makers use business magazines to stay informed about products and services more than any other type of media.
Who reads HOO KNOWS® Biz2Biz Marketplace?
Those in the know â?? from executives to mom and pop shops. Key decision makers rely on advertising to find the solutions they need to everyday business matters. HOO's unique distribution strategy reaches a targeted group of disciplines, service and industry markets in your community. HOO reaches decision makers where ever they are in the purchasing and supply chain.
Influence decision makers and drive traffic right to your door, website or sales team with HOO KNOWS® Biz2Biz Marketplace.
Home & Garden
The home owner who takes an active interest in making the home an ideal haven is a $300 million piece of pie. Whether just starting out or starting over, home and garden enthusiasts seek realistic ideas, products and services from their local community.
Not surprising, women comprise the largest segment for home and garden purchases and are continually looking for ways to incorporate luxury and innovation into home and lifestyle. She reads advertising, makes purchases based on those messages, and enjoys looking at special advertising offers.
Cross the threshold of the home and showcase your business with dramatic four-color advertising in HOO KNOWS® Home & Garden.
Bride & Groom
HOO is the ultimate wedding planner. With local, personalized information on the wedding services market and helpful feature-ettes, HOO KNOWS® Bride & Groom reaches couples in your community and guides them to their purchase decisions. HOO converts their quest for the best into qualified leads for your company.
Brides seek many sources for inspiration during her 7-12 month planning period. But ultimately she turns to local resources to turn her wedding dreams into reality. Who can she depend on? HOO KNOWS® Bride & Groom.
Cats & Dogs
Gone are the days of dry food doldrums. Today's pets are pampered. Rover rules in more than 40 million homes in America and cats rule in every home they claim as their own. Together they make fancy footwork of a growing $35 billion industry that caters to the whimsy and welfare of our four-legged friends.
HOO's barking up the proverbial money tree to shake it all loose with a four-color parade of products and services for consumers hunting down gifts, birthday parties, traveling, food, exercise, day care, vet care, even health insurance for their pets.
HOO digs up your share in the 7th largest retail industry in the nation and leads those customers right to the spot. Take HOO KNOWS® Cats & Dogs along for the ride.
Food & Spirits
HOO is the insider intelligence that targets the hungry and delivers them to your business. Staying competitive means staying in front of the consumer. HOO KNOWS® delivers daily because more than 60% of us dine out 1 to 4 times a week and 60% of your business should be repeat and frequent customers.
The new eating out is the new eating in. HOO is the essential daily allowance for busy families who spend more than half their household food budget on meals bought outside the home. Let the find you in HOO KNOWS® Food & Spirits.
Mind & Body
HOO's helping sculpt your market niche from a diverse population of devotees in the mind and body revolution. HOO's Zen. HOO's in on one of the fastest-growing phenomenon in our culture today. HOO's inspiration comes from a society that's more health conscious than ever before. And they spend heavily to practice what they preach.
HOO's the mind and body connection. HOO's helping readers shape their lives with local, personalized information and where to hunt down products that bring it all home. HOO's readers know their abs from their pecs; gluts from calories and carbs. HOO's readers might spend lunch at a Botox session and dinner with a kick-boxing master.
HOO knows catering to health and wellness is in style and on point. Make connections with HOO KNOWS® Mind & Body.
HOO KNOWS® Success
HOO has 20/20 Vision
HOO KNOWS® success for advertisers starts back at HOO Camp where HOO's parliament of professionals see to it that HOO is the best and most comprehensive advertising vehicle in communities just like yours.
Advertisers who tap into the HOO KNOWS® brand benefit in three important ways:
- Launch products and services more easily
- Acquire customers more cost effectively
- Enhance customer loyalty and satisfaction
The HOO KNOWS® family of Community Digests is an intelligent blend of 4-color advertising with quick-to-read editorial content that builds reader loyalty and exceptional advertising value.
With HOO KNOWS® Community Digests on your marketing team, you'll score unprecedented visibility in the marketplace and a stronger return on your advertising investment.
HOO's ready to work for you! Click here for details
HOO's Affordable
Let us prove Advertiser Affordability is more than catch phrase with HOO KNOWS® Community Digests.
Every issue of a HOO KNOWS® is 100% committed to your success as an advertiser. HOO knows every advertiser in every community wants three commitments ...
- Confidence
- Affordability
- Proof
HOO instills confidence through value-based advertising choices, unbeatable rates and return, reach and frequency and direct-driven response.
- HOO's keeping ad costs to a minimum and quality standards high
- HOO's making high impact, fun to read digests
- HOO's delivering competitive advertising CPM (cost per thousand)
Discover what HOO knows. HOO KNOWS® advertising works!